1 — Project Goal
Create a way for people to quickly see their step count on their Apple Watch face as a complication.
2 — Target Audience
The user for Duffy is health-conscious. They're probably best described as lay persons of the fitness world because calories and kCals aren't how they measure their daily fitness goals. They use Fitness and Health apps in iOS.
3 — Research & Key Challenges
I casually talked with a few iOS Fitness and Health apps users. This is a personal project so I didn't use the full research process I use in other projects. The iOS Fitness and Health apps require many taps to see the step count. The key challenges are keeping the feature set simple enough to fit into native platform constraints while keeping tight conceptual integrity.
4 — Initial Design Concepts & Wireframes
Sketches start in collaborative meetings between the developer and me. As I draw potential interfaces the developer immediately offers feedback on the level of effort and feasibility.
5 — Usability Testing
I asked the iOS Fitness and Health apps users to review the initial sketches to get their initial impressions. Even though I skipped much of the usual research steps and artefacts I used affinity groups to communicate usability themes with the developer.
6 — Conclusion
It's a free app and you can get Duffy at the App Store for your Apple Watch and iPhone. We are currently working on a WatchOS 10 version and an iOS 17 version.
