1 — Project Goal
The goal was to design a note-taking app which appeals to casual note takers.
2 — Target Audience
The target audience for the sketch note app is someone who likes to use their finger to draw quick sketch notes. They're not interested in a structured note. The act of scribbling a note is a natural, more organic experience than a text-editing experience.
3 — Research & Key Challenges
Research was performed by interviewing people who liked using real life sticky notes. The key challenge was repeatedly resisting our own efforts at gold plating.
4 — Initial Design Concepts & Wireframes
We started with real pencil and paper to immerse ourselves in the organic feel we wanted to preserve for the user. Squares are the shape of sticky notes and simple shapes, so we decided to stick to simple shapes for the user interface and icons as well.
5 — Usability Testing
We asked friends and family to look at Sketch mockups, sized for their phones, to get their feedback. We took that feedback to inform further iterative work on the app.
6 — Conclusion
While the first version of the app is in the App Store, we are currently working to make the second version more robust and friendly.
