A custom software consultancy needed a brand refresh as it grew its services and footprint.
About the Client
I.T. by Design is a .NET, Microsoft Certified, custom software development consultancy. They service many engineering, insurance, and government agencies.
As I.T. by Design scaled up its operations and talent footprint to meet it client needs, they required a new brand to present themselves in public-facing materials. The owner, a marketer turned software developer, wanted to use his favorite colors, vibrant orange and navy blue, as the brand palette’s basis. Along with a new logo, new double-sided business cards were designed and an advertising campaign was launched.